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March 30, 2018

Why Do We Feel the Need to Self-Identify in the Fitness Industry?

  • 5 min read

by Matt Weik

I’ve been noticing a few things lately and it has me scratching my head. Why do people in the fitness industry feel the need to self-identify? It’s as if they are trying to find their way in society and need to plaster across their social media and with everyone they speak to about their lifestyle. Maybe it’s just me, but who the hell cares? Am I missing something here? What’s the purpose?