by Christian Duque
Social media is a great resource for fitness enthusiasts, competitors, & businesses catering to the industry. Interactive platforms bring people together from all over the world, spanning all age ranges, with unparalleled retention. Most people don’t buy magazines anymore, they don’t spend hours on message boards, and they don’t even watch much tv or listen to the radio. If you were to poll most young people, young adults, and even people up to middle-age, you’ll find that they spend more time on Facebook, Twitter, and Instagram. News apps are also springing up, competing for hits and traffic. These include Tiktok, Likee, and of course, Snapchat.