GUMMY SUPPLEMENTS ARE EXPLODING: CHEW ON THIS NEW DATA
by Matt Weik
Here’s a brief lesson on why you should take risks when it makes sense and constantly watch trends and consumer wants and needs. About five years ago, I was given an opportunity to partner with another gentleman in the industry who was starting a gummy supplement line. I gave it some good thought, looked at the trends and demand, tried the products myself, but ultimately decided it wasn’t worth the risk as I didn’t fully believe the future would be gummy supplements. Boy, was I wrong!